|
SEARCH ENGINE OPTIMIZATION (SEO)
WEB-SITE PROMOTION OR SEARCH ENGINE OPTIMIZATION (or simply SEO), OFFERED BY US INCLUDE 3 STAGES
STAGE 1) TECHNICAL SEO-AUDIT OF A WEB-SITE
Analysis of WEB-site usability
- analysis of the convenience of getting visitors to the WEB-site;
- analysis of the convenience of WEB-site navigation
Analysis of WEB-site content
- analysis of the volume of text, and the volume of graphic elements (photos, pictures, flash-presentations)
- analysis of compliance with the rules of text presentation: fonts, headlines, selection, links, etc.
- analysis of the number of keywords and key- phrases on the pages of the WEB-site
Technical analysis of HTML code of the WEB-site
- estimation the quality of HTML-code the WEB-site in terms of indexing the main search engines
Analysis of WEB-site visibility in major search engines
- estimation of the WEB-site position in accordance to selected target search requests of the major search engines
- analysis of selected sites of competitors in accordance to your specific search request
- identifying the factors that reduce the "visibility" of the site in major search engines
STAGE 2) WEB-SITE PROMOTION - SEARCH ENGINE OPTIMIZATION
WEB-site optimization
- elimination of negative factors that reduce the WEB-site "visibility" in major Search Engines
WEB-site registration in search engines, directories and target WEB-sites
- WEB-ste registration is carried out "manually";
Reference WEB-site promotion
- definition of the necessary quantity and quality of links to your site
- agreed with the client a monthly budget to pay for links to your site
- preparation of effective links to your WEB-site
- arrangement links to your WEB-site
Maintenance and the improvement of the results of WEB-site promotion
- analysis of the emergence of the Internet Web sites on similar topics
- analysis of changes in the algorithms of the search engines
- adjustment of the strategy of WEB-site promotion, depending on the outcome of the positions of key words in search systems
- elimination of potential problems associated with changes in the algorithms for ranking of search engines, or the actions of competitors
STAGE 3) SEO-COPYWRITING - TEXT CREATION FOR WEB-SITE PROMOTION
- preparation of news and articles, targeted on the WEB-site promotion on pre-defined search queries
|
|
